TheTRUbenefits
program administrator is the leader in health care benefit innovations. They create and service
turn-key, customized health benefit programs that could save you hundreds
to thousands of dollars a year on ancillary medical expenses. Whether your
organization is trying to increase persistency, generate additional revenue
or simply add value to an existing benefit package, the TRUbenefits offerings
could be the optimum solution! Each of our benefits is designed for value
and ease of use. One membership card includes the whole family and savings
are received at the point of purchase. Unlike insurance;
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Selection Plan | |
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Ultimate
Technology |
The standard ancillary discount health package on the market today includes pharmacy, vision, dental and hearing. If a prospective member already participates in a dental plan through his/her spouse's employer, the individual might be less inclined to purchase the package. Even though they might need the vision and pharmacy benefits, the dental portion could cause the prospect to pass on the entire package. Unlike other programs, the Individual Selection Plan gives members freedom of choice, creating a greater rate of participation. |
| Fulfillment 1.Proprietary software communicates directly with Xerox Docu-Color laser equipment to print cards (6 per sheet) welcome letters, and "How to use" benefit information customized by client and individual member. 2.Card sheets are fed into a laminator to apply a clear 20-millimeter thick lamination coating. 3.Laminated sheets feed directly into a die cutter that separates each member card producing 2 cards per member integrated on a mail ready card carrier. 4.Automated insertion equipment then marries the membership cards with the customized "Welcome letter", "How to use" benefit information to form the complete membership packet for each individual. 5.Each packet is mailed in a unique double window envelope showcasing the membership card design for a custom look. |
Custom
Card Design
LAMINATED MEMBERSHIP CARDS AVAILABLE THROUGH NEW BENEFITS
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Versatility and 4 color, Customized design . . .
· Full color laminated card - designed to your graphic specifications*
· Integrated card carrier with up to 2 cards per member
· The card is showcased in a window envelope for a custom look without the expense of pre-printing
· Completely automated card printing and lamination process capable of producing 3,000 fulfillment packages per hour
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This fulfillment process was created for clients offering the Individual Selection
Plan, but may be used with either marketing strategy
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Custom design available for an additional per-hour design fee
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Membership
Support
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TRUbenefit's Call Center · Random monitoring of inbound and outbound calls · Daily telephone reports printed and distributed to each member service representative · Weekly telephone reports tracked and analyzed by the senior staff · Continuous
formal and informal representative training in the form of classes on
customer service, phone techniques and teamwork
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Choosing a Company
Choosing a Non-Insurance Health Program: Six Tips to
Evaluate the Industry's Best.
by Terry Tullo, President of NB Ltd. Reprinted with permission of New Benefits.
One of the hottest
health benefits categories today is the non-insurance discount program, and there
is stiff competition in the field. However, for companies thinking about adding
this type of program to its portfolio, it's often hard to see the forest for the
trees. That's because the discount benefits business provides easy entry for many
companies. It's a young industry, so regulations are still being defined. No inventory
is required. And, often, a glossy sales brochure opens a prospect's door. So how
can companies fully inform themselves of the best programs available nationally?
Consider these six tips in conducting a proper due diligence review:
| Tip
#1 - Look for longevity in the business. Although discount programs emerged
in the mid-1990s, there are a handful of pioneers around. These are companies
that not only have developed substantive programs, but also have the maturity,
knowledge and experience that comes from being pioneers. They know what is required
to respond to client's needs. Tip #2 - Visit the company. Check out the "brick and mortar" location. Find out who and what's behind the slick sales presentation. Will you receive the vital support that makes a discount program run smoothly? Can the company support turnkey operations from start to finish by providing on-site customer service, network development, administration and fulfillment? To be efficient, back office support for these operations is vital, and the quality and commitment of the company personnel often reveal the competency of the organization as a whole. Tip #3 - Study the benefits. Look at the size of the network, the quality of the benefits, and test the program. Get a sample membership card. See how efficiently the program works. Look for substantial savings and money back guarantees. Then, ask how the plan provider is different or better than what the competition is offering. This should be at the heart of a good due diligence test. In terms of pharmacy benefits, be sure to inquire about whether or not the plan provides an "open formulary." An open formulary allows doctors to prescribe the most effective medication to treat a patient's illness or injury, which ensures the best medical care while containing health care costs. Many mail order programs are closed formularies. Closed formularies can limit access to quality or experimental drugs for critically or chronically ill patients with diseases like Alzheimer's and cancer. Tip #4 - Compare value and price. If the benefit is low or without cost, and there's no real value for the member, reconsider the options. Although a program may be "free," it may not save a member money most of the time. When value is the chief selection criteria, expect to pay something because a company that provides value must support the infrastructure for that product. It's the old adage, "You get what you pay for." Tip #5 - Look for flexibility and the capability to customize the program. Be sure the company can tailor a program that meets your needs. For example, can the benefit company tailor programs to allow individual members to select only the benefits they need versus buying a pre-determined bundled package where one or more benefits may be of little or no value to the enrollee? Ask these additional questions, too: 1) Can the company incorporate other non-health related products into the fulfillment process so the overall program is cohesive and comprehensive?, 2) Can the company private label the membership materials?, 3) What technology is available to fulfill and process membership cards and benefit summaries?, 4) What vehicles are available to access up-to-date provider listings such as 24 hour VRU or over the Internet? Tip #6 - Ask for customer testimonials. If members are happy with their program, they're going to write or talk about it. Customer testimonials also often reflect retention rate. At the heart of a successful program is a satisfied customer. Check client references. An impressive client list doesn't always mean the references are satisfied. Premier providers of non-insurance health benefits programs set the standards for the industry. By following these due diligence recommendations, chances are you will be more than pleased with your decision and the quality of the program in the long-run. |
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